Fasano and Associates is the new manager for the Action Parents database. Quarterly and monthly hotlines contain 901,524 and 320,159 names, respectively.

Fidelity Investments has been awarded the 2006 Best Overall Entertainment Marketing Award (EMMA) by PROMO for work developed with Arnold Worldwide to support music programs in public schools. Now in its eighth year, the EMMA program recognizes the best entertainment marketing campaigns of the past year in 10 categories.

Lunchmeat marketer Land O'Frost heats up its summer promotion calendar with a slate of tie-ins.

Verizon Wireless will use its sponsorship of music artist Shakira's North American tour this summer to promote its V Cast music service and other technologies to the Latino market.

Ford Motor Co. has announced that it will shift gears from its "Built for the Road" tag line to "Bold Moves," a new marketing initiative aimed at providing a consistent message about the automaker and its products.

POLO RALPH LAUREN: has inked a new global partnership designating the...NISSAN MOTOR CO. LTD.: will launch its...NETFLIX, INC.: begins staging a traveling...

Talking about the domain name industry today is really talking about the Internet land grab, and in many ways it paralleled the expansion of the US. Pioneers went out and laid claim to settled a large chunk of the land. When

Persistent Screamers become comic book creations in the newest addition to the Confidential, DM Pimping. The Web Surfing Sinners get brought to animated life in this weekly cartoon for the online media masses. Click below to get flashed by the prettiest peons and ugliest underbelly of affiliate life.

Last month, ABC announced that they would be offering streaming full episodes of four of its most popular shows as part of its two-month trial. The trial began on Monday, May 1, and will offer users streaming episodes of...

Microsoft began spreading the word about its social networking venture, Wallop, in late 2003, but has since been very quiet about its dealings with the project. After some renewed buzz about Wallop in recent weeks, Microsoft...