Inbox Providers Push the List-Hygiene Issue
Though e-mail
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From the never-put-anything-in-an-e-mail-you-wouldn
One of the earliest critics of AOL
MediaPost
The Federal Trade Commission is investigating XM Satellite Radio
The campaign management tool market has changed dramatically in five years. And these changes have increased the risk associated with choosing tools for a given need.
While blogs may seem like a harmless way for people to communicate, they can wield enough influence to cause significant damage to a company's brand and image—and that damage can be done in a minimal amount of time.
Direct Media Inc. now oversees Vance Publishing Corp.'s magazine subscriber files. Altogether about 300,000 names are listed.
Eye-tracking tests are one of my favorite research tools to discover what works in online marketing (and how to fix your mistakes). Today I'd like to bring you up to date on our latest eye-tracking lab tests: e-commerce site tests.
Grey Global Group is folding J. Brown Agency into its G2 Worldwide division as J. Brown CEO Tim Dorgan leaves the agency.